Catégorie:
Actu Facebook
Imagined by Vocus, this infographic presents figures on the business use of Facebook. Here are some :
Fans who follow brands on Facebook are more likely to buy products from the company (79%) than non-fans (41%).
- They are also more likely to recommend a product (74%) than non-fans (38%).
- 36% of Facebook users post brand-related content on their own walls.
- 20% of consumers prefer to buy products via a brand's Facebook page rather than on its website.
- 58% of businesses see a reduction in their marketing costs thanks to Facebook
- 30 billion dollars per year : this is the amount that social commerce should reach by 2015.
- 50% online sales should happen via social media.
source http://up2social.com/medias-sociaux